

Some personality traits cause social media to enhance students’ performance while some personality factors cause social media usage to negatively affect students results. It is also found by the research that it depends upon students’ personality traits whether social media will affect their performance negatively or positively. Some studies find positive relationship between social media and students’ academic performance, which means that using social media has positive effects on students’ achievement on examinations and assessments. The researchers say that different institutions have established facilities to take greater benefits from social media but there is still lack of proper integration of these media into educational setup to gain maximum benefits.

It is found that using social media either does not effect students’ academic performance at all or if it does, the effects are very slight. Research finds different opinions regarding the role of social media in higher education whether that is through virtual or real classes. This research presents the positive and negative effects of using social media on the students’ academic performance. The role of social media in education and its effects on students’ performance has multiple dimensions. Effects of Social Media on Students’ Performance Thus, this research tries to find whether using these social media affect the students’ scores in their studies or not and in what way do these affect the performance. Social media include Facebook, LinkedIn, twitter, web 2.0 and many more. Academic performance means the level of achievement of students in their studies.

The purpose of this research is to investigate about how social media affects the students’ academic performance. While there are others who are against the use of social media by students as they are of the view that social media wastes the time of students and thus effects their academic performance. There are research studies, which find social media useful in the sense that it facilitates teacher-student and student-student interaction and learning improvement. Parents, teachers, and education researchers have been discussing the advantages and disadvantages of frequency of use and time spent on social media. Students have been more and more involved in using social media with the passage of time. The Effects of Social Media on Student Performance IntroductionĮffects of social media in education has been discussed and debated by educational researchers and social media researchers since the start of these platforms.
